Market Intel · LatAm
Why Aruma is outpacing every other beauty chain in South America
A breakdown of the Peruvian retailer's K-beauty strategy and what it means for Korean brands in 2026.
1,560 projects. 14 markets. A decade placing Korean beauty brands into Sephora, Ulta, Falabella, Aruma, Boutiqaat, and the world's most selective retailers.
Each market has its own retailers, regulations, and trade rhythms. We speak all three.
Sephora, Ulta, Credo, Bluemercury. Amazon-first launches. MoCRA 2026 compliance.
Aruma, Falabella, Liverpool, Ripley. Fastest-growing K-beauty region in the world.
Boutiqaat, Faces, Sephora MENA, Wojooh. Halal, Arabic, Ramadan seasonality.
From Seoul's R&D labs to Lima's department stores and Dubai's concept boutiques — we represent Korean brands to the retailers who matter, and handle everything between them.
Schedule a Seoul Meeting →Positioning, pricing, SKU rationalization, market-readiness audit per country.
Direct buyer relationships at Sephora, Ulta, Falabella, Aruma, Boutiqaat.
FDA/MoCRA, INVIMA, ANVISA, halal. Four-language packaging and claims.
We stay your in-market team. Reorders, reviews, PR, influencer.
632 vetted Korean brands. Filter by category, MOQ, margin, certification.
Direct access to top Korean OEMs. Your brand, their formulation expertise.
Before a brand hits Olive Young's top 10, we already know. 6-month windows.
Monthly reports from Seoul. What's selling. What's next. What's dying.
Whether you're a regional chain in Peru, a concept store in Riyadh, or a national distributor in Mexico — we give you access, intelligence, and operational support without the overhead.
Request Portfolio Access →A breakdown of the Peruvian retailer's K-beauty strategy and what it means for Korean brands in 2026.
Complete compliance checklist for Korean brands selling in the US under the new FDA framework.
How we took a Korean clean beauty brand from zero to Boutiqaat's top-20 in under a year.